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Is Internet Radio a Good Fit For Your Local Media Mix?

by on May 9th, 2013
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By Shelby Nichols

As the online music audience continues to grow, you may want to consider including the following tactic in your local media mix. According to a 2013 study by Arbitron and Edison Research, 45% of Americans or 120 million people listened to online radio in the last month.  This is up significantly from 15% in 2005. [...]

The post Is Internet Radio a Good Fit For Your Local Media Mix? appeared first on Local Media Methods.

Via: Local Media Methods

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